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Here’s What You Get:

 

Who he is

• Hernan Vazquez is a digital marketer, consultant and educator focused on paid advertising — especially on the Meta (Facebook/Instagram) ecosystem.

• He co‑founded the agency ScaleDriven (with Jeremias Smith) which “specializes in building growth systems — not just running ads”.

• He claims to have managed large ad spends and developed frameworks to help advertisers scale consistently. (For example: “his proven system for scaling ad campaigns that works with Meta’s 2025 algorithm” in his Rapid Scale bundle)

What the “Rapid Scale” Frameworks are

There are a few closely related products/courses he offers:

• The “Rapid Scale Advertising Bundle” (Meta Ads) — described as a full advertising system to scale campaigns.

• The “Rapid Launch and Scale Framework + Upsells” — more about launching offers, funnels, upsells rather than just ad campaigns.

• Associated modules & frameworks: creative systems (“ugly ads”), retargeting playbooks, brand + performance integration, tracking/analytics workflows.

Key components of the Rapid Scale Advertising Bundle (for example)

From his promotional copy:

• A core “Rapid Scale Framework” for scaling ad campaigns under Meta’s algorithm, including a three‑campaign structure and broad targeting using Advantage+ audiences.

• A “Rapid Creatives” module: emphasizing simple, high‑performing ad creative (even “ugly ads”) instead of over‑designed visuals.

• A “Retargeting Playbook”: cold → warm → hot audience tiering, budget allocation for each, frequency management.

• Tracking & Conversion Workflow: UTM setup, key metric identification, weekly optimisation schedule.

Who this might be for

Based on his materials, the target audience seems to be:

• Advertisers/businesses already running paid ads (especially on Meta) who are struggling to scale profitably. For example: “If you’re already running ads but struggling to scale profitably” was used in promotion.

• Agencies or marketers who want systems/templates rather than solely theory.

• Businesses that want to move fast: the messaging emphasises “rapid implementation”, “15 minute campaign setup” etc.

Things to keep in mind / caveats

• Like many marketing‑training products, results may vary: The promotional copy includes typical disclaimers (“Results not typical”) in some versions of the course pages.

• The emphasis is on Meta Ads and scaling via paid advertising. If your business model is very different (e.g., organic‑only growth, B2B high‑ticket with long sales cycles, or outside Meta platform) the direct applicability may be less.

• While he claims to be updated for “2025 algorithm” etc, many digital‑ad frameworks become outdated rapidly as platforms change. Make sure the version you access is current.

• The promotional titles use “Rapid,” “Scale,” “Framework” which emphasise speed and scaling; that often implies you need already some foundation (traffic, offer, creative) or budget to scale — not always zero‑to‑hero.

• Cost & value: As with any professional marketing training, you’ll want to assess whether the price, time‑investment and promised benefit align with your current business level and budget.

 

See More: Benjamin Mangold – Google Tag Manager

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