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About the Creator

Amanda Frances – Self Published is a digital entrepreneur and “money mindset” coach known for:

• Building an 8-figure online education business
• Author of Rich As Fck* (self-published bestseller)
• Blending:
  • Business strategy
  • Manifestation / mindset
  • Personal empowerment

Her positioning: Turning mindset + digital products into scalable wealth

What This Program Is

Self Published is a book creation + publishing + monetization course teaching you how to:

• Write your own book
• Self-publish (without traditional publishers)
• Turn your book into a brand + income stream

Co-created with Cara Alwill, also a successful self-published author

Positioned as: A complete self-publishing system + mindset transformation

Core Framework (Self-Publishing System)

1. The Big Idea & Book Positioning

• Clarify:
  • Your message
  • Your audience
  • Your book concept

Focus: Your book = brand asset + authority builder

2. Writing Process (Execution System)

• How to:
  • Start and finish your book
  • Stay consistent
  • Avoid procrastination

Unique tactic:

• Monetizing while writing (e.g. paid “book-in-progress” access)

3. Self-Publishing Mechanics

• Step-by-step tutorials:
  • Uploading to Amazon KDP
  • Using distributors like IngramSpark

Includes:

• Screen recordings of real uploads

4. Best-Selling Author Identity (Mindset Layer)

• Overcoming:
  • Imposter syndrome
  • Fear of visibility

Heavy emphasis on: “Energy” + embodiment of success

5. Audiobook Creation

• Recording strategies
• Studio selection
• Voice delivery

Goal:

• Multi-format monetization (ebook + paperback + audio)

6. Marketing & Monetization

• Launch strategy
• Content + audience building
• Turning book into:
  • Income stream
  • Personal brand growth

Key idea: Book = lead generator + authority + product

7. Advanced Publishing Strategies

• Memoir / personal writing frameworks
• Substack / serialized publishing
• Foreign translations

Expands beyond just “publish once”

Business Model Behind It

“Book as a Business Asset”

Instead of: Write book → hope it sells

This teaches:

1. Write book
2. Self-publish (keep ~70% royalties vs ~15% traditional)
3. Use book to:
   • Build audience
   • Sell offers
   • Create long-term revenue

Example:

• Her book generates multi-six-figure yearly income

What You’ll Learn

• How to write and finish a book fast
• How to self-publish on major platforms
• How to build authority through authorship
• How to monetize a book beyond sales
• How to integrate books into a personal brand ecosystem

Who This Is For

Coaches / creators building authority

People who want to:

• Write a book but don’t know how
• Skip traditional publishing

Personal brand builders

Audience-first entrepreneurs

Pros & Cons

Pros

• Full A → Z self-publishing walkthrough
• Combines:
  • Strategy
  • Mindset
  • Monetization
• Strong emphasis on ownership + royalties
• Useful for brand-building via books

Cons

• Heavy focus on mindset / manifestation (not purely tactical)
• Less technical depth vs hardcore publishing courses
• Requires:
  • Existing audience (for best results)
  • Personal brand alignment

Key Takeaways

• You don’t need a publisher to succeed

• A book is: Authority + marketing + income stream

• Real leverage comes from: Owning your content + distribution

• Writing a book can: Build your brand faster than social media alone

Bottom Line

Self Published is best described as: A hybrid of self-publishing strategy + personal brand + mindset coaching

It’s NOT just:

• A technical publishing course

It’s closer to:

• Personal brand expansion system
• Authority-building playbook
• Manifestation-driven business course

 

 

See More: Keitron Ranki – Billion Dollar Circle (Plus)

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